Nisa-Today’s Trading Scheme Pays Out Another £1m Quarter

16/02/2009

Nisa-Today’s is set to payout another £1million to members participating in its New Era Trading Terms (NETT) initiative.

The impressive figure is the third consecutive quarter of £1m rebates through the scheme, which has amassed in excess of £9million in total for Nisa members since its launch in February 2006.

NETT is an optional trading scheme run for the benefit of the group’s retail members in return for their support of key group initiatives. It was designed to generate additional rebates, drive sales instore and volume through Nisa Central Distribution. Members participating in New Era Trading Terms allocate their stores into one of three trading tiers – Convenience, High Street and Supermarket - based on their target audience, location and competition. Nisa-Today’s then tailors its marketing and promotions for members of NETT to the appropriate trading tier.

Neil Turton, chief executive officer of Nisa-Today’s said, “NETT has been the greatest catalyst for growth at Nisa-Today’s for the past two years. It generates substantial rebates, drives instore sales - providing a core range that customers want to buy - and increases efficiency through Central Distribution - it really is a win-win initiative. This third £1million payout is proof of the benefits it provides – particularly in the current economic climate.”

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